How To Build an Email Marketing Strategy in 2021
Newer online platforms have emerged, but few channels beat good old email in bringing in results. Email has become even more essential, now being used to access services like digital banking and shopping. And with 51 percent of consumers in the U.S. preferring to be reached by brands through this medium, it “continues to defy its predicted demise” (Statista, 2021).
Companies cannot ignore the power and potential of email in 2021. If you haven’t yet, it’s high time you build a holistic email marketing strategy plan.
Email marketing is a digital marketing channel that lets you connect directly with prospects and customers through email. Different types of email marketing campaigns can be employed to help you achieve your business objectives, chief of which is sales and conversions.
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December 4, 2020 at 4:12 pm
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December 01, 2020 at 3:02 pm
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Emilly Blunt
December 8, 2021 at 6:19 pm