Marketing for eCommerce requires specific strategies outside of your usual digital marketing efforts. To achieve true, long-term success, your eCommerce marketing plan must be laser-focused on customers’ shopping experience and the strategies for elevating it.

The key performance indicators (KPIs) that your business will zero in on include organic revenue, targeted web traffic, click-through rates (CTRs) and shopping conversion rates. These are some of the focus points when you’re marketing for eCommerce.

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We’ve been seeing record-high activity on Twitter, with roughly 500 million tweets sent every day on average. Twitter statistics also show the social media platform’s user base is steadily growing. As a business owner looking for opportunities online, you might be wondering: What’s driving these impressive Twitter stats? And what’s behind Twitter’s success?

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How – and where – people work has greatly changed through the years. Employees are preferring coworking spaces and coffee shops to traditional offices. Casual, part-time and contract work are stealing the spotlight from full-time employment. And on top of these, more professionals are choosing to be their own bosses rather than join established firms.

If you’ve been working remotely and enjoying the freedom it entails, few cities are better equipped to be your base than Dallas. The city is not only home to thriving firms and tech companies but also a haven for remote workers. We’ll lay down some of the top productivity hubs in the city and help you find the best fit for your remote work needs.

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The holiday season is the most wonderful time of the year for eCommerce businesses like yours – but it can also be the busiest and the craziest. It’s when you need magical holiday marketing ideas to captivate customers doing Christmas shopping online, ramp up your sales and cap off the year on a merry note. It’s also that time for your brand to launch meaningful holiday campaigns, create a memorable customer experience and stand out.

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What Are Indented Search Results?

You may have noticed that some Google search results look different these days. We are talking about at least two links or listings from the same domain appearing together in the SERPs. The first or primary link is shown like any typical search result, and under it, you’ll find indented secondary links that seem to support your primary link. These, now, are your indented search results.

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